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Ascension to Modern CX Leadership
I had the privilege and opportunity to attend NICE’s annual analyst summit last week. NICE assembled a world-class team to accompany...

Julie Ask
Nov 3, 20243 min read


The Gifts of GenAI for Consumers
GenAI headlines scream about the “unprecedented productivity gains” that this transformational technology will deliver to the workforce...

Julie Ask
Oct 17, 20244 min read


Figma Config 2024Figma Config2024: Transparency and Truth About Design Today - Including GenAI
Had the privilege and opportunity to attend Figma’s Config 2024 event at the end of June in San Francisco. I attended so many inspiring...

Julie Ask
Jul 1, 20243 min read


Apple's 2024 WWDC Shows Off How Evolutionary GenAI Is - Less Revolutionary
Apple may not have its own large language model (LLM), but it will be just fine. Apple has long tapped into artificial intelligence to...

Julie Ask
Jun 9, 20245 min read


Power and Limitations of GenAI in Consumer Applications Today
Illustrations of the power and limitations of genAI are rapidly evolving. I had the opportunity to attend Snowflake’s Developer Day on...

Julie Ask
Jun 9, 20244 min read


Will Virtual Assistants Be The Killer Consumer App for GenAI?
Possible, but not plausible in the near term. Sam Altman believes they are poised to do so (see article from MIT Tech Review.) I've been...

Julie Ask
May 28, 20242 min read


Smartphone GenAI Arms Race Heats Up with Google I/O Announcements
Google mentioned “AI” 121 times in its keynote today at Google I/O. At a high level, the speed, large context windows, and ability to...

Julie Ask
May 14, 20242 min read


It's 2050 And Your Website Is Deserted. Why?
(Repost from LinkedIn from 10/31/2023) Websites will play a less prominent role in future consumer digital experiences for three core...

Julie Ask
Oct 31, 20234 min read


It's 2050 and Your Website is Deserted. Why?
Forrester Research Websites will play a less prominent role in future consumer digital experiences for three core reasons: The digital...

Julie Ask
Oct 31, 20234 min read
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